Founded in 1960, Fjällräven is a Swedish company that takes its name after the arctic fox, which is the brand’s representative logo as well.
Originally an outdoor gear company, Fjällräven started out as a venture to provide better backpack options than those available at the time.
Åke Nordin, the founder of the brand, was in search of a backpack that provided better support and carried heavier loads easier, but, due to his unsuccessful search, he went on to design one such backpack himself.
The Fjällräven Kånken backpacks combine quality and performance. They are comfortable to carry, last for a very long time and retain their shape very well for years.